Sweetland Amphitheatre at Boyd Park, Troup County’s new outdoor venue, has announced that it is seeking sponsorships at a variety of package levels to support its summer 2016 concert series. Located within walking distance of downtown LaGrange restaurants, shops and attractions, the pristine 2,200-seat event space at historic Boyd Park features a 40,000 square foot great lawn plus table, stadium and terrace box seating.
Corporate sponsors will receive perks for entertaining clients, such as free tickets and parking passes, artist meet and greets, as well as VIP access to the Sweetland Suite, which comes with private restrooms, cash bar, complimentary appetizer selections and much more.
Sweetland Amphitheatre at Boyd Park is a public-private partnership with the City of LaGrange, Troup County and the Callaway Foundation. Director Becca Eiland says corporate contributions will be critical to its success with approximately 40 percent of its revenue coming through sponsorships and advertising. Sweetland is now offering a limited number of sponsorship opportunities beginning at the $2,500 level that will be secured on a first-come, first-served basis. “We are happy to tailor a creative sponsorship program to meet any company’s unique marketing objectives and needs,” Eiland also offered.
“Sweetland makes the ideal partner for reaching your target market and connecting with patrons from our 10 surrounding communities,” she noted. “Sponsorship allows your business to be associated in the customer’s mind with celebrity performances and fun times.” Eiland added, “Amphitheatre audiences are highly desirable consumers with disposable incomes who are educated, cultured and like to support businesses with a commitment to the arts in their community.”